THE FASHION FOUNDRY CONSULTING
The Fashion Foundry Consulting aids emerging designers to develop their brand. We focus on brands that are new to the industry as well as brands that are already established. Through our personalized services, we curate, grow and promote your business so you can focus on what you do best: creating iconic fashion.
Meet Christina Schutz: The CEO and Founder of The Fashion Foundry Consulting
Christina Schutz is an expert brand identity specialist, with a background in journalism, social media curation and development, marketing strategies and analytics, styling runway and photo shoots, content creation, copywriting and event planning.
Christina’s Qualifications
Christina’s background includes Editor-In-Chief of Her Campus Media, Editor-In-Chief of Style Magazine Today, Managing Editor of Forward (for the Condé Nast College of Fashion), Associate Editor at Behindthechair.com, accomplished five marketing certifications and upholds a Business of Fashion Certification from Parsons School of Design. She also served as a Brand Identity Social Media Specialist for the Corii Burns fashion label, which was featured four times in British Vogue. Additionally, she has written e-commerce copy for brands like Knotty Knickers Lingerie and Lily & Fox Nails. This includes email campaigns, newsletters and social media advertisements.
As a fashion stylist, she went from putting together style boxes at Kollectin to working on set at fashion shoots with The Chicago Edit and Chicago designers, such as Mishka, SWABY and Dovi Art Fashion. Her runway styling started with styling the Hawthorn Mall Men’s Fashion Awards and has brought her to styling for Chicago Fashion Week and New York Fashion Week.
Where Is She Now?
As of recent, she upholds a new role as Fashion Editor at Peach x Palace, a queer-focused zine about self-love and sexuality. Alongside this, she creates media content for The Curio Experience at Chicago fashion events by interviewing designers and guests, while still contributing to The Chicago Edit. She styles fashion photo shoots freelance and as a Resident Stylist at The Set Collective, while bi-annually Runway Stylist for CHICK NY at Runway7’s New York Fashion Week. Christina also is Project Coordinator and Content Creator for High Impact Promotion, a marketing company that highlights fashion events and designers.
Fashion Certifications
Parsons School of Design x WWD Fashion Business Essentials, Fashion Business Certification, New York City, 2024
Marketing Certifications:
“Marketing Strategy: SEO Content Writing”
“SEO Ecommerce Strategies”
“Digital Marketing Foundations”
“Business Analytics: Marketing Data”
“B2C Email Marketing Strategy”
“UX Research: Going Guerrilla”
“Creating an Editorial Calendar for Publications”
“Editing Mastery: How to Edit Writing to Perfection”
Partnerships
By The Water Foundation
Chicas Cercanas
Tony P. Productions
FashionBar Chicago
The Curio Experience
The SET Collective
Peach x Palace
High Impact Promotion
MM Productions
The Chicago Edit
SZNL Chicago
I Am “Not For Profit”
LXMV Chicago
The Kat Walk Global
Beyond College And
Gold Coast Private Club
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